ROAD TRIPPING FROM SAN FRAN TO SEATTLE , any suggestions?
Hmm.. PORTLAND PORTLAND PORTLAND. Drive up the coast if possible, and go to the cute coffee shops. Grab snacks at Trader Joes & have a picnic along the coast.
SEATTLE. I actually really liked the Ferris wheel!
TBH I GOT THIS QUESTION BEFORE MY LAST MINUTE YVR>CALI 1 DAY DRIVE. I recommend flying or giving yourself lots of time to enjoy the road haha.
TIPS ON MANAGING A COMMERCIAL SOCIAL MEDIA PRESENCE
(This is the most Caleb Tryhane question ever - I was not surprised by this submission lol )
Incase we’ve never met - that’s what I love - it’s what I do - I love coming up with creative and aesthetic ways for brands/business’ to share their latest products. services or offers. Digital Marketing is powerful if you have a strategy. Personal vs. using it as a business tool are two very different things.
Good quality visual or written content!
Sub tip: If it’s for Linked in/Facebook - I suggest minimum 1 high quality image to go with some great copy or a specific story about the brand or a service. If it’s IG - outsource photography (or use portrait mode & a consistent filter), if your budget is tight you can collaborate with locals who are interested in getting into the marketing photography world. Can’t find those? there are Facebook groups with local creatives looking for fun portfolio projects.
If the posts are not time sensitive (doesn’t have to all be specifically live, schedule them via Later.com)
Just because it’s a business & you’re not sharing a person’s fun exciting life doesn’t mean the account has to be boring! Thing of a creative angle your customers can relate to or want to engage with.
Here ‘s an example: My friend who runs social media for a major tool/hardware store has started photographing the same product but both brands side by side asking followers which is their fav or go-to. The engagement is crazy impressive! It’s like a Milwaukee vs. Stanley show down in the comments!
Say you are a real estate agent or delivery company? Focus on story! Ask people to openly or anonymously share their home buying journey. Share your delivery process or the route it took & why your company cares!
Building a Storybrand , How I Built This & Trader Joe’s (odd I know)
HOW DO YOU GO ABOUT DISCOVERING THINGS YOU ARE GOOD AT AND THEN MARKETING THEM?
I like this one - for me personally it has been more about: things I love more than things I am necessarily good at. “Marketing” those passions did make a difference! EXAMPLE: Photography. I had a $400 Craigslist camera and loved capturing events. I would post final photos on my Tumblr, Facebook, get everyone to tag me it was more work than just doing paid gigs and delivering pictures on time. ANOTHER EXAMPLE: Hair scarves. I was raising money for a missions trip and sold hair scarves, I had made 3 total (2 were completely different sizes) before launching it out to the world! I thought to myself. I would use this, me and my mom enjoy this activity and it allows people to help me - so I went for it. IN CONCLUSION : trial and error. After those 2 passions I realized I like storytelling & chatting with strangers more than photography and making products. Make a list what projects would you do if you had a full day off, need help marketing them? message someone who is doing something similar! Maybe those ideas can turn into some sort of income or passion project!
WHAT IS IT LIKE BEING A NANNY?
I used to say I would want to be a nanny forever, then I realized that’s called being a mom. I can’t wait to be a hopefully cool momma! Nanny perks is that you get to make cute snacks, do fun activities but hand over the kids at the end of the day.
HOW DO YOU GET INTO EXTRA WORK / MOVIE BACKGROUND?
Sometimes I miss on-set days. I think I’ve officially retired from this, but it did allow me to see what the film industry was like and make new friends! My sister and I went to commercial auditions quite a bit when we were younger. The process was always dreadful and long. Now a days- so different - it took me 5 minutes to upload a few photos onto the : BC Background website , enter details, get approved & then fill out my availability.
When I wanted more full time hours I got an agent (just look up Background Agent + your city). The % they took was very minimal whenever I would get a job and they essentially find you opportunities and you say: YES or NO. You then show up to the location with I.D , a few outfit options and hang out for the day walking back and fourth, sitting, dancing, fake talking .. all of the above! If you get a gig: bring a book, external charger, & a bag of any weather clothes.
ARE YOU IN A RELATIONSHIP?
HOW DO YOU FEEL ABOUT BEING IN A RELATIONSHIP WITH A SIGNIFICANT OTHER?
hmm, guess I’m spilling all the deets for those curious friends out there. Sharing life with someone is a beautiful thing to want. I honestly couldn’t have imagined myself in a serious relationship in the last 2 years. There is so much I wouldn’t of done, risked, seen and experienced had I had another person to try and properly care for. I would feel so bad for them haha. It’s not even like I didn’t try to salvage certain “heart sparkles” and make things work but, God must have known it was not the time. They’ve all just conveniently disappeared out of my life haha.
I spent so many of my teen years in relationships thinking they were headed towards marriage, when I truly wasn’t ready for what unconditional compromise & love even looked like. So I gave myself my entire internship & bible school year to focus on that rather than any form of dating. Now that that’s over, I have new desires and standards for what I look for in a boyfriend. It’s fun meeting people who have those traits ;) - I like the idea of a relationship, I like the idea of getting to know someone intentionally, but I also like the idea of clear communication (marketing brain) and I have found to have no idea what a guys intentions are when we’re just chatting and I receive no context so I just disregard it if it’s not obvious. so dudes - BE CLEAR WHEN YOU’RE INTERESTED IN ANYONE!
WHAT INSTRUMENT DO YOU PLAY?
Baritone Ukulele ( that counts right?) , I sing & play the piano. I used to be so into the Saxophone, I wish I could still play that.
CAMERA GEAR? CANON, SONY OR NIKON?
I know talented people who use different makes but I am a Canon-gal! I like to shoot on a 60D or a 6D and for travel my little Canon EOS M100.
HOW DO YOU SHOP ETHICAL CLOTHING?
TBH - this is a hard one, sometimes it breaks the bank but it’s encouraging to save up and finally purchase a product that is cruelty & guilt free! I used the GOOD ON YOU app now to look up brands & their ratings!
HOW ARE YOU AMERICAN?
Praise God - I am born in NYC , so I have dual citizenship! (I think I’m also technically Malagasy…)
WOULD YOU GO BACK TO GREECE?
yes yes yes. It cost a lot more than some missions trip options, but my goal is to be able to afford to be there for at least a month every year until the refugee crisis is no longer existent in Lesvos.
FAV COFFEE SHOPS TO WORK AT?
I’m all about sitting at a cafe for hours. I justify the $6 drink as “office space rent lol”
I like Starbucks for the refill sake, Prado in Surrey or Black Tiger Cafe.
WHERE DID YOU GO TO SCHOOL?
French school (EGR) > Surrey Christian Secondary > CapU (preschool assistant) > TWU ( 2 classes lol) BCIT (marketing) > Village School of Ministry > online TESOL course (current)
WHAT MASCARA DO YOU USE?
L’Oreal Telescopic (the regular one - Carbon Black is good too)
PANCAKES OR WAFFLES?
I AM CRAVING CHICKEN & WAFFLES ALMOST EVERYDAY OF THE WEEK.
WHAT ARE YOU PASSIONATE ABOUT/WHAT’S YOUR ENNEAGRAM?
People? loving others? I’M A 2 (so many people say: oh, of course when I tell them..)
Strawberry/Banana Smoothie from Big Orange with coconut jelly! YOU NEED TO TRY IT. LET’S GO TOGETHER.
xoxo Cece R.